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香港中小企資源服務網 SME.gig.hk

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14 July 2016: Creating Success in the Digital Age

Posted on 2016-07-08 By Admin
Creating Success
in the Digital Age
With the rate at which information is being created and shared today, it is crucial to cut through the noise and stay ahead of your competition. Digital media offers huge opportunities for brands and companies, but at the same time you need to adapt fast to the rapid changes and “beat your competition to the punch”.
Seminar Details:
Date: July 14, 2016 (Thurs)
Time: 2:30 – 5:00pm
Venue: Classroom 1-3, G/F, InnoCentre, 72 Tat Chee Avenue, Kowloon Tong, HK
Language: Cantonese (with English materials)
Fee: Free of Charge
Seats: 90 (First come first served)
Content: 1. Outsmart your competition with 360° business intelligence
2. Creating Extraordinary Online Presence for Better Brand Perception
Who Should Attend: Entrepreneurs, Management, Brand Managers, Marketers, PR Professionals, Product Managers, Sales Representatives, Researchers & Business Analysts, etc.
Program Details
Outsmart your competition with 360° business intelligence

Are you standing taller than your rivals? With the unlimited boundary of the internet, how does information from all parts of the world impact your business? Don’t panic, let’s discover how to bring together fragmented online data from around the globe to get a complete picture of your brand/company; and how to leverage information to empower your organization and beat your competition.Mr. Eric Tam

Content & Business Partnerships Director
Wisers Information Limited

Coming from a media background, Eric is responsible for exploring new business initiatives and strengthening content partnerships at Wisers, the world’s leading provider of media and business intelligence. With an active work history spanning 16 years in both local and regional media industries, Eric possesses all-rounded knowledge in delivering practical business solutions across print, online and outdoor media.

Creating Extraordinary Online Presence for Better Brand Perception

We live in a MobileAGE and we need to extremely conscious about building our online brand presence in order to gain better market penetration. Customer experience is hugely dependent on their awareness of your brands, products and company through digital media and especially on mobile media. What are the success factors to achieve better Brand Perception in MobileAGE? What are the right tools for broader coverage?Mr. Matthew Kwan

Principal Consultant
Adams Company Limited

Matthew is an entrepreneur, seasoned speaker & lecturer. He served many years in multi-national companies including Intel, JP Morgan and Jardines with very broad experience in sales & marketing and management in multicultural and international settings. Matthew is a domain expert in Digital Marketing and have a great track record in helping clients to succeed in MobileAGE.

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